The Dallas Cowboys are undoubtedly the most-popular team in the NFL, but even they are apparently no match for the phenomenon that is Caitlin Clark.
The former Iowa Hawkeyes star is nothing short of a national sensation, though. The final three NCAA Tournament games she starred in each broke the women’s basketball viewership record at the time, with the national championship game against South Carolina coming in at an astronomical 18.7 million viewers on average. In fact, it was the first time that the women’s national championship game drew more viewers than the men’s game in the same year.Even before officially entering the WNBA, Clark had a seismic impact on the league’s popularity. The Fever will play 36 of their 40 regular season games on national TV, up from just 22 the year before. Additionally, opposing teams have already moved their games against the Fever to bigger arenas to accommodate more fans.For all of Clark’s accomplishments, selling more jerseys than an entire NFL team, let alone the Cowboys, may be the greatest sign of her sheer star power.
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